Hello Friends!  Thanks so much for stopping by and visiting my blog, Stock Picks Bob's Advice!  As always, please remember that I am an amateur investor, so please remember to consult with your professional investment advisers prior to making any investment decisions based on information on this website.

I really hated to do this.  After owning this stock for one whole day (if you don't count the weekend) I am bailing.

I hit my 8% loss limit and sold my shares.  

I know what all of my 'Seeking Alpha' critics will say.  Trading publicly and writing about every one of your trades, including your mistakes, is just something I do around here.  It must be one of my masochistic tendencies :).

But rules are rules, and after a purchase of a position, I sell the shares if they decline 8%.  No matter what.

A few moments ago I sold my 280 shares of comScore (SCOR) at $19.52.  These shares were purchased this past Friday on August 1, 2008, at a cost of $21.505.  Thus, I had a loss of $(1.985) or (9.2)% on this position.

I still like the stock and am selling the stock not because of some fundamental reason that I know about, but rather because the sheer negative price pressure resulted in a loss that triggered my sale.

Thus, I am reducing my rating a notch.

COMSCORE (SCOR) IS RATED A HOLD

Unfortunately, I can already hear the hoots and howls over at SA.  They are well deserved.  

How can I reduce my rating so quickly?  I can only answer, would it be fair to leave my rating as "BUY" when I go and SELL?  

Furthermore, would it be fair to lower my rating to "SELL" just because I have sold my own shares?  Especially when I use my own idiosyncratic approach to buying and selling my shares?

I don't have a good answer for these questions.

I do know that trading in the public's eyes isn't easy.  But I shall be sticking to all of my rules as I try to make heads or tails of investing on my Blog and in my actual trading account.

Wish me luck.  I needed some of that today.

Yours in investing,

Bob