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Friday, 1 February 2008
Cerner (CERN) "Trading Transparency"

Hello Friends!  Thanks so much for stopping by and visiting my blog, Stock Picks Bob's Advice!  As always, please remember that I am an amateur investor, so please remember to consult with your professional investment advisers prior to making any investment decisions based on information on this website.

A few moments ago I sold my 103 shares of Cerner (CERN) remaining in my Trading Account at $47.32/share.   These shares had been purchased 2/2/07, almost exactly one year ago, at a cost basis of $49.76/share.  Thus I had a loss of $(2.44) or (4.9)% on this purchase.  I sold these shares simply because after a single sale of Cerner at a gain (I had already sold 17 of my 120 shares of Cerner on 10/11/07 at a price of $64.20 representing a gain of $14.44 or 29% since my purchase), I push up my 'mental stop' (I still don't do this automatically) to break-even.  Cerner dropped below my break-even or cost per share and thus needed to be sold per my portfolio strategy.

I do not have 'permission' to add a new position.  But in fact I did enter a trade which I shall discuss shortly separate from this 'portfolio management' strategy.  

Since the company reported fairly strong earnings yesterday after the close of trading but revenue came in at $394.5 million, below analysts expectations of $411.8 million for the quarter.  Even though earnings at $.52/share came in ahead of expectations of $.47/share, the stock took it on the chin.  And I sold my shares as planned.

Going forward the company estimated first quarter earnings of $.43 to $.44/share on revenue of $390 to $400 million.  Analysts are looking for revenue of $404.91 million, so again, this is below expectations.  However, the company did guide earnings for the first quarter above analysts' expectations of $.41/share. 

Simply put, the market is unwilling to accept any imperfection in the earnings announcements because everything is so 'skittish'. 

So even though I have now sold my own shares, my outlook is relatively positive for Cerner and

CERNER (CERN) IS RATED A HOLD

Thanks again for stopping by and visiting!  If you have any comments or questions, please feel free to leave them on the blog or email me at bobsadviceforstocks@lycos.com.  If you get a chance, be sure and visit my Covestor Page where my Trading Portfolio is monitored and evaluated, and my SocialPicks Page where all of my stock picks are also reviewed.  Furthermore, consider stopping by my Podcast Page where you can listen to me discuss some of the many stocks I have reviewed right here on the blog!

Have a good weekend everyone!

Bob 


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