Hello Friends!  Thanks so much for stopping by and visiting my blog, Stock Picks Bob's Advice!  As always, please remember that I am an amateur investor, so please remember to consult with your professional investment advisers prior to making any investment decisions based on information on this website.

A few moments ago I sold my 103 shares of Cerner (CERN) remaining in my Trading Account at $47.32/share.   These shares had been purchased 2/2/07, almost exactly one year ago, at a cost basis of $49.76/share.  Thus I had a loss of $(2.44) or (4.9)% on this purchase.  I sold these shares simply because after a single sale of Cerner at a gain (I had already sold 17 of my 120 shares of Cerner on 10/11/07 at a price of $64.20 representing a gain of $14.44 or 29% since my purchase), I push up my 'mental stop' (I still don't do this automatically) to break-even.  Cerner dropped below my break-even or cost per share and thus needed to be sold per my portfolio strategy.

I do not have 'permission' to add a new position.  But in fact I did enter a trade which I shall discuss shortly separate from this 'portfolio management' strategy.  

Since the company reported fairly strong earnings yesterday after the close of trading but revenue came in at $394.5 million, below analysts expectations of $411.8 million for the quarter.  Even though earnings at $.52/share came in ahead of expectations of $.47/share, the stock took it on the chin.  And I sold my shares as planned.

Going forward the company estimated first quarter earnings of $.43 to $.44/share on revenue of $390 to $400 million.  Analysts are looking for revenue of $404.91 million, so again, this is below expectations.  However, the company did guide earnings for the first quarter above analysts' expectations of $.41/share. 

Simply put, the market is unwilling to accept any imperfection in the earnings announcements because everything is so 'skittish'. 

So even though I have now sold my own shares, my outlook is relatively positive for Cerner and

CERNER (CERN) IS RATED A HOLD

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Have a good weekend everyone!

Bob